Let’s get you from
“I think” to “I know”
Arendt Consulting is a boutique consultancy that helps you focus on your key business questions and engages with your consumers to deliver actionable insights.
We custom-design every aspect of our approach to ensure you get exactly what you need.
Market Research
Winning insights deliver results.
Using both quantitative and qualitative approaches, our practical research fuels impactful solutions.
Quantitative approaches:
Concept testing
Packaging testing
Price elasticity testing
Shelf testing in store and/or virtually
New product design testing
Sensory testing
Conjoint testing
Attitudes and usage studies
Clinical trials
Qualitative approaches:
Focus groups, virtual or in-person
1-on-1 consumer interviews
In-home observations
App usability observations
Product usability studies
Concept labs
Eye Tracking Shop Alongs
Business Strategy Development
Your strategy should be just as unique as your business.
Because cookie-cutter solutions don’t get the job done, we work closely with you to craft a strategy that reflects your goals.
Clearly articulate your unique value proposition
Refine your target customer
Perform a thorough market analysis
Define your short- and long-term financial goals
Identify possible resource investments
Analyze your current product portfolio and plan its evolution